Breaking News: People Are Going To Stop Buying Games

The internet has been alight with stories heralding the imminent death of the newspaper industry. Just this week the London Evening Standard has decided to become a free offering. After 180 years of being sold to Londoner’s on their way home from work, the only way they can see a future for themselves is to [...]

Silicon Valley Diary #6 - Pixar

With three frantic days of meeting and visits nearing an end, and some of the group feeling the pace, I was still in a buoyant mood. Our next visit had, at one point, been cancelled. When we heard the news I was gutted. Fortunately, one of Cross Creative’s previous visiting presenters, Dan from the fantastic [...]

Silicon Valley Diary #5

Cross Creative’s tour of Silicon Valley was beginning its third and final day. We’d already seen some stellar companies, and the invites that Carole (from TRC) and Will (from UKTI) had secured for today were going to continue that trend.

Our first visit of the day was back over in Palo Alto, with the current daddy [...]

Silicon Valley Diary #4

Just to set the scene - I am a big fan of Star Wars. I was born just at the right time to get caught up in the whirlwind of the first film, and became an instant addict.

Today we were going to meet with some of Lucas’ key staff…

Silicon Valley Diary #2

Given the previous day’s travel and excesses, I woke with a spring in my step - no doubt propped up at the excitement of our first day of appointments, including a date with one of my ‘must-see’ companies - IDEO.

After months of anticipation we were finally going to meet with some of Silicon Valley’s finest [...]

4iP Failure #479

What should you do when one of your ideas gets rejected by 4iP?
You could ‘tut‘ loudly, you could release the inner teenager and moan about the submission panel’s “lack of understanding/vision/taste“, or… you could try and do something positive about it…

The Crystal Ball Says I’m Hip

I was recently lucky enough to hear Tom Savigar , Strategy and Insight Director at The Future Laboratory, give a presentation about future trends. It was one of those eye-opening, learning experiences that I’ll probably quote for a long time to come.